ABOUT · ENG I DE
Numbers
that
hold.
Selected performance data from client engagements across AI technology, medical aesthetics, and digital brand strategy. All clients anonymous.
01
AI Beauty
Tech App
FRANKFURT
APP GROWTH · PAID ACQUISITION · ANALYTICS
PERIOD
Nov 2024 – Nov 2025
11,155
NEW USERS
3:54
AVG. SESSION DURATION
+133%
USER GROWTH
74.9%
ENGAGEMENT RATE
META CAMPAIGNS
1.36M impressions I 16,558 clicks I 1.22% CTR. 6 markets DE · AT · CH · US · UK · FR
133% user growth — not just traffic, but sustained engagement across 6 markets.
02
Medical
Aesthetics Practice
BERLIN · CHARLOTTENBURG
SOCIAL MEDIA · META ADS · CONTENT DIRECTION
Meta industry benchmark CTR for medical aesthetics: 0.8–1.2%. Campaigns achieved 2–3.9% — 3–4× above benchmark.
NOTE
1.5M
TOTAL VIEWS
742K
TOTAL REACH
3.9%
PEAK CTR · META
€0.17
LOWEST CPC ACHIEVED
TOP CAMPAIGNS
647K impressions · UGC campaign I 42.9 K Facebook link clicks · +14.2% I +926% Facebook interactions YoY
CTR of 2–3.9% against an industry benchmark of 0.8–1.2% — Campaigns running at 3–4× the industry CTR benchmark. Structured to convert, not just reach.
03
Private Medical
Center
BERLIN
META ADS · RECRUITMENT CAMPAIGN
Hiring campaign for medical practice staff across 5 audience segments — precision targeting across DACH region.
1.27M
TOTAL IMPRESSIONS
14,594
TOTAL CLICKS
3.14%
PEAK CTR
€0.16
LOWEST CPC ACHIEVED
BEST PERFORMING SEGMENT
673K impressions I 10,194 clicks I €0.16 CPC
Recruitment campaign achieving €0.16 CPC with precision targeting across five audience segments — efficient by design.
04
Transmedia &
CGI Studio
SWITZERLAND
VIRTUAL INFLUENCER STRATEGY · BRAND ARCHITECTURE · CAMPAIGN DIRECTION
Two AI-generated virtual personas developed from the ground up. Strategy, brand architecture, and campaign direction that held a 12.3% engagement rate.
302K
FOLLOWERS · AVATAR 01
120M
MONTHLY REACH
12.3%
ENGAGEMENT RATE
94%
AUDIENCE QUALITY SCORE
AVATAR 02 · ADDITIONAL METRICS
9.31% engagement rate · 3× industry benchmark · 225M content interactions
Two virtual personas built from zero — brand architecture, campaign direction, and a 12.3% engagement rate that held.
THE STANDARD